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Quake-affected Japanese sweets shop looks to Indonesia NHK

A food fair promoting Japanese delicacies wrapped up in the Indonesian capital of Jakarta.

About 10 producers from Toyama Prefecture served local specialties, such as dried seafood and udon noodles.

Hayashi Mayumi runs a traditional sweets shop. It was damaged by the powerful earthquake that struck on New Year's Day last year in the Noto Peninsula.

After reopening, she began exploring the potential of overseas markets. At the fair, she shared her monaka, red bean paste sandwiched between rice wafers, and local plum wine jelly.

Hayashi Mayumi said: "Some buyers told me that they want to serve authentic Japanese sweets at their restaurants. I strongly felt that demand for our sweets will grow in Indonesia."

The Japanese food industry is betting on more diners in the populous country becoming hooked on the beautiful flavors of Japan.
Summary
Japanese delicacies fair held in Jakarta showcased Toyama Prefecture specialties, including dried seafood and udon noodles. Hayashi Mayumi, a traditional sweets shop owner from Noto Peninsula affected by an earthquake last year, introduced monaka (red bean paste sandwiches) and local plum wine
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ID: 5fc4e5de-0267-4154-ba5b-09c3264f038f

Category ID: nhk

URL: https://www3.nhk.or.jp/nhkworld/en/news/20250124_25/

Date: Jan. 24, 2025

Created: 2025/01/26 07:00

Updated: 2025/12/08 06:51

Last Read: 2025/01/26 08:37