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First Japan Festival in 3 years kicks off in Sao Paulo NHK

A celebration of Japanese culture has kicked off in the Brazilian city of Sao Paulo. Brazil hosts the largest community outside Japan of people of Japanese descent.

The annual Japan Festival began on Friday, following Brazil's easing of anti-coronavirus restrictions. The event was cancelled in 2020 and 2021 due to the pandemic.

More than 300 stalls have been set up by Japanese firms operating in Brazil and groups of Japanese-Brazilians representing different prefectures in Japan.

Attractions include Japanese food such as fried noodles and tempura, and musical performances including a drum show by a group of Japanese-Brazilians.

A woman from Sao Paulo says she has been looking forward to the festival because it has been years since she could take part in such an event. She says she loves Japanese manga and anime.

A second-generation Japanese-Brazilian man, who heads the association representing the prefecture of Kochi, says he hopes the festival helps convey love for Japan and Japanese culture to the next generation.

The three-day event is expected to attract around 100,000 visitors.
Summary
Japanese Culture Celebration in Sao Paulo: The annual Japan Festival started on Friday after Brazil eased COVID-19 restrictions, attracting an expected 100,000 visitors. Over 300 stalls showcase Japanese food and merchandise from different prefectures, with musical performances by local groups.
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ID: 62d23bb9-3f3c-45f6-9887-4b63c0a80b98

Category ID: nhk

URL: https://www3.nhk.or.jp/nhkworld/en/news/20220716_10/

Date: July 16, 2022

Created: 2022/07/16 13:16

Updated: 2025/12/09 14:56

Last Read: 2022/07/16 13:16