1. Japanese cosmetics company Shiseido has downgraded its 2025 earnings forecast, predicting its largest annual net loss ever at approximately 337 million USD.
2. This revision is due to slow sales in the United States, particularly for the Drunk Elephant brand and a third-quarter impairment loss related to its Americas Business.
3. Shiseido announced an early retirement program as part of group-wide structural reforms, aiming to achieve sustainable growth through disciplined investments.
2. This revision is due to slow sales in the United States, particularly for the Drunk Elephant brand and a third-quarter impairment loss related to its Americas Business.
3. Shiseido announced an early retirement program as part of group-wide structural reforms, aiming to achieve sustainable growth through disciplined investments.
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Summary
Japanese cosmetics firm Shiseido lowered its 2025 earnings projection, predicting a record-breaking net loss of around $337 million USD. The decline is attributed to sluggish sales in the US market for brands like Drunk Elephant and an impairment loss from its Americas Business in the third
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ID: 85faadac-7235-49d9-9e5b-9b0a6d6d034c
Category ID: listed_summary
URL: https://www3.nhk.or.jp/nhkworld/en/news/20251110_22/#summary
Date: Nov. 10, 2025
Notes: 2025-11-10
Created: 2025/11/11 00:40
Updated: 2025/12/07 22:26
Last Read: 2025/11/11 08:00