A: Hey there! Did you hear something interesting?
B: Not really, what's up?
A: Well, it seems some folks in central Japan are getting special deliveries! They call it 'snow-chilled sake', can you believe it?
B: Snow-chilled sake? What on earth is that?
A: Yeah, so there's a local dealer in Hida City who makes this sake and keeps it in a snowy hut for about three months after brewing. They say it gives the flavor a nice kick!
B: That sounds interesting! So, when did they start delivering?
A: Just yesterday morning! The bottles were taken out from their cold storage area, wrapped in snow and decorated with peach tree branches.
B: Wow, that's really cool! What do they say about it?
A: Well, the company president said he hopes this chilled sake will help refresh customers during this hot weather Japan is experiencing. And get more people to know about Hida City through their product!
B: So, they're planning to send around 3,000 bottles all over Japan by the end of July! That's awesome!
A: Absolutely! I can't wait to try some myself! Have you had sake before?
B: Just a few times, but it's always good. Can't wait to see how this snow-chilled one tastes!
----------------
Shipments of snow-chilled sake have begun in Gifu Prefecture, central Japan, for customers sweltering in the early summer heat.
A local dealer in Kawaicho in Hida City -- known for its heavy snowfall -- has been storing the bottles of locally made sake in a snow-covered hut for about three months after brewing to enhance the flavor.
On Wednesday morning, the bottles were taken from the storage area, which is kept at nearly zero degrees Celsius. They were then packaged in foam boxes filled with snow and decorated with peach tree branches.
Company President Nakahata Hirokazu said he hopes the chilled sake will refresh his customers amid the scorching heat gripping much of Japan.
He added he wants more people to know about Kawaicho through this product.
The company is set to ship about 3,000 bottles of the brew to many parts of Japan by the end of July.
B: Not really, what's up?
A: Well, it seems some folks in central Japan are getting special deliveries! They call it 'snow-chilled sake', can you believe it?
B: Snow-chilled sake? What on earth is that?
A: Yeah, so there's a local dealer in Hida City who makes this sake and keeps it in a snowy hut for about three months after brewing. They say it gives the flavor a nice kick!
B: That sounds interesting! So, when did they start delivering?
A: Just yesterday morning! The bottles were taken out from their cold storage area, wrapped in snow and decorated with peach tree branches.
B: Wow, that's really cool! What do they say about it?
A: Well, the company president said he hopes this chilled sake will help refresh customers during this hot weather Japan is experiencing. And get more people to know about Hida City through their product!
B: So, they're planning to send around 3,000 bottles all over Japan by the end of July! That's awesome!
A: Absolutely! I can't wait to try some myself! Have you had sake before?
B: Just a few times, but it's always good. Can't wait to see how this snow-chilled one tastes!
----------------
Shipments of snow-chilled sake have begun in Gifu Prefecture, central Japan, for customers sweltering in the early summer heat.
A local dealer in Kawaicho in Hida City -- known for its heavy snowfall -- has been storing the bottles of locally made sake in a snow-covered hut for about three months after brewing to enhance the flavor.
On Wednesday morning, the bottles were taken from the storage area, which is kept at nearly zero degrees Celsius. They were then packaged in foam boxes filled with snow and decorated with peach tree branches.
Company President Nakahata Hirokazu said he hopes the chilled sake will refresh his customers amid the scorching heat gripping much of Japan.
He added he wants more people to know about Kawaicho through this product.
The company is set to ship about 3,000 bottles of the brew to many parts of Japan by the end of July.
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Summary
"Snow-chilled sake is being shipped across Japan, originating from a local dealer in Hida City, Gifu Prefecture. The bottles have been kept in a snowy hut for three months post-brewing to enhance flavor. On Wednesday, they were taken out and packaged in snow-filled boxes, adorned with peach tree
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ID: b5db608a-a855-44ed-964b-a3923185e8a3
Category ID: nhk
URL: https://www3.nhk.or.jp/nhkworld/en/news/20250702_14/
Date: July 2, 2025
Created: 2025/07/03 07:12
Updated: 2025/12/08 03:27
Last Read: 2025/07/03 07:28